We collaborated with a wellness center to elevate their brand’s aesthetic appeal and online presence. Our development team concentrated on enhancing the WordPress backend, while our SEO specialists optimized content organization to drive website traffic and capture valuable leads. Our strategic approach prioritized a development plan that resulted in improved conversion rates. To achieve immediate and sustained success, we first identified critical pages for optimization and created a keyword map to target specific search terms. Our focus then shifted towards improving local rankings and traffic, followed by expanding our content strategy.